'Put Seaton on the map' plea
PUBLISHED: 17:10 08 August 2012 | UPDATED: 12:40 14 August 2012
'More needs to be done to help Seaton,' says the managing director of Seaton Tramway.
The managing director of a popular tourist attraction in Seaton is calling for more to be done to help put the resort on the map.
Jenny Nunn has revealed that the poor weather has led to an extremely slow start for the season which is now starting to pick up and tourist attractions are having to “weatherproof” themselves.
She said: “After an extremely slow start to the season, not surprising with the terrible weather, the landslip at Burton Bradstock closing beaches and the general economic malaise, we’re now back on track, with numbers in July and August starting to come back to what we’d expect in a normal year.
“It’s quite simple - when the sun shines, the visitors appear.
“The problem we, and most of the tourism industry face, is how we can weatherproof ourselves in the future and safeguard against mother nature doing her worst, not an easy ask, but essential to consider in any future plans.”
She added: “We also need to find a better way to put Seaton on the map and build a brand that is instantly recognisable to everyone coming to this area, so they don’t pass us by.
“Lyme Regis has it, so does Sidmouth.
“It wouldn’t take much to do it for Seaton.
“Furthermore, and we know this from the market research we carry out at the Tramway, there has to be more for visitors to do and to get them to stay longer.
“East Devon District Council should, therefore, be inviting business development in the town, especially along the seafront, with water sports and boat trips, so that the visitor is not tempted to turn around and drive off somewhere else.”
The tramway has a number of events planned this month and will be holding a Support Cancer Research day on August 14 with themed trams.